Wednesday, January 28, 2009

Your 2009 Real Estate Goals part 2

Success: Given or Earned II

In today's information age sometimes we forget how to get back to the basics. It's a lot easier to call then stop by, next it becomes quicker to e-mail instead of calling, soon you're texting as opposed to e-mail. In no time you're refinancing with a computer screen and wondering why at the close your rate jumped a point!

What the heck happened to a pencil and paper, a coffee and a handshake, or even yes sir no sir?

It seems like a million years ago I posts a blog titled Success: Given or Earned.

CLICK HERE to check it out.

There truly is no substitute for hard work. Tomorrow night my partners and I will be the keynote speaker at The REIA of Macomb, a networking, teaching, and success group that we founded 2 full years ago. As I was preparing for tomorrow's event I reflected today on how far we've come in 2 short years.

In the earlier growth days of the group, Nathan and I shared a 15 x 12 office and were flipping, renting, and even retailing houses from that little space. Oops, we were also running the REIA out of there also. A little more than a couple hundred members later and over 50 more property acquisitions later, we're in a couple thousand square foot office with a small staff, brokers license, and greater deals staring us in the face than ever.

We brought on another partner Adam Davis just over a year ago, and the
REIA of Macomb and Jeffrey Douglas Property Investments have both been on a meteoric rise ever since. Can I attribute our success strictly to goals and business planning, of course not. However I can say with conviction that without both goal planning both business and personal, we would not be where we are today.



Enough of my soapbox, I promised you my 2009 real estate goals and I now deliver...

1) Get into a commercial deal strictly for consistent cashflow
2) Reach my 100th purchase (well over 70 at this point)

3) Deliver an even greater experience to all REIA members/vendors/visitors
4) Create, write, and publish The Underground REI Report newsletter

5) Help as many real estate investors reach their dreams as possible




I know, number 5 may seem a little sappy. The truth is the more people that you help get what they want, the more you will seem to get what you want. If you're reading this and have not yet written out your 2009 real estate goals I truly hope that this inspires you to sit your butt down with a pad and pencil and get to work.

As always, only YOU can Make It Happen!!!

Dylan Tanaka

Wednesday, January 21, 2009

2009 Real Estate Investing Goals



Back To the Basics





Confessions of a Michigan Real Estate Investor


Learn, teach, and network. Those words have been spoken by me on stage, over the phone, and over many Skinny Lattes. 2009 spells the beginning of a 24-36 month acquisition period for savvy Michigan real estate investors. We've effectively tracked prices plummet 75% in the cities that we purchase and sell single family homes. As long as you have your exit strategy palnned out and you don't over-finance your purchase, you simply can't lose.




=>=>=>Southeast Michigan real estate is on Clearance Sale!


Let's use a recent deal that we did just this month...


The property: A Roseville ranch with 3 beds, a basement, 1 1/2 bath, with garage located near I696 and Gratiot Ave


Purchase price: $29,999


Rehab cost: $7,500


This gives you a payment near $250 for principle and interest.


Lets add $300 for taxes and insurance.


Our total is $550.


Here's where the fun begins...




What's your exit strategy? We'll go through the guaranteed rent scenario, the lease option scenario, and the land contract scenario.




Okay, section 8 vouchers are close to $900 for a 3 bed home with basement. That gives you $350 in cashflow with a check coming from Jenny (The State of Michigan).


On a lease option you will get at least $2000 if not $3000 down as an option deposit and $900-$1000 lease payment. Your sale price on the house will probably be $79,999. That leaves you with a couple grand upfront and another $350 a month worst case scenario. Plus when you actually sell the property to the prospective buyer you've got a $35,000-40,000 back end.


There are pluses and minuses to the land contract sale. Lets get the minuses out of the way first. If your buyer defaults, you may have to foreclose, which will cost you a couple thousand in lawyer fees and a 6-12 month loss of payments.


Alright, here's the advantages to selling on land contract. You don't have to get rental certifications, a lengthy and sometimes costly process full of headaches. Your buyer qualifies for homesteaded taxes, (which leaves more of the payment to go towards you) and they are typically responsible to pay them. However, I suggest that you have them either pay you or an escrow/title company to make sure that they are on time. They are also responsible for all utilities, water, appliances, yard maintenance and so on. Your buyers are also able to write off the land contract interest on their taxes.


***Remember*** in Michigan 10.99 is the maximum rate that you can charge on a land contract.


Lets do the numbers...


We'll use the same $79,999 sale price. this time you're going to get 10% down and carry a note for $69,999 at 10.99% Amortized over 30 years their payment to you is $656, remember your payment is $250.


So you're cashflowing $400/month, and you received $7,500 upfront. Me likey! Also on a land contract you can play with the terms. If that payment is too high for your buyer you can lower the rate, or make it interest only. If your buyer can handle a higher payment you can amortize it over 15 years, which will give you around $525 in cashflow. If you can get them to refinance you out in 3 years your going o profit near $30,000, give or take a few.




It really all depends on what you feel works best for your business.




So what the heck are my goals???



Tune in next week!
Dylan Tanaka

Monday, June 16, 2008

Fortune Cookie Tells Story

A Picture's Worth A Thousand Words

If you're a gambler those numbers may really be lucky!

Dylan Tanaka
http://www.REIAofMacomb.com

Saturday, March 15, 2008

Monday, February 18, 2008

RedGag Radio Get's It's Own Site

(slap some of this across the mouth of the next negative person you meet)



Sick and Tired of All the Negativity Spewed About
Michigan Business By 2/4/7 and The News?




Probably like the rest of the positive entrepreneurs out there that frequent my blog, I'm fed up with all of the complaining that I hear from lazy people. As the world climates change, so do economic climates. Sheople say that it may not be as easy to make in Michigan as it used to be. I want to ask them "When it was soooo easy to make money, how much were you making?"



A lot of times their answer is probably the same then as it is now, $35,000 but that's because.... more excuses. As my gift to the world RedGag Radio has finally earned it's own podcast page. This is where you'll hear my thoughts on the Sheople that certainly need to be RedGagged!!!

Check it out at http://www.RedGagRadio.com

You guessed it, Make It Happen

Dylan Tanaka
http://www.redgagradio.com
http://www.dylantanaka.com
http://www.reiaofmacomb.com
http://www.oaklandbusinessforum.com
http://www.weoffertoday.com
http://www.prettymihomes.com

Sunday, February 10, 2008

Dylan Tanaka Hits Metro Detroit Air Waves, And The Sheople Get Scared


On 1400 AM WDTK Dylan Tanaka & Adam J. Davis Give Real Life Account Of What's Happening In Michigan Real Estate In 2008

If you are reading this before 11:00 a.m. on Sunday, February 10th than you must tune in to 1400 AM WDTK today. You can click THIS LINK or go to 1400 on your AM dial. Adam J. Davis and myself are guest staring on Mortgage Matters hosted by Kevin Weedmark, President and CEO of Granite Capital, Michigan's fastest growing commercial financing firm.

If you missed the broadcast check back in a couple of days. I will have the podcast link on this site.
If you have a chance to listen live and want to call in to participate here's the station number 800-923-WDTK.

Remember you can always leave your comments at the bottom of eah of my posts, and I want to know what you think!


Making It Rain in 2008,


Dylan Tanaka

Friday, February 1, 2008

Happy Birthday REIA of Macomb


Michigan's Premier Real Estate Investor Association Turns 1!!!


Anyone who reads this blog knows what The REIA of Macomb is and what it means to real estate investors. On January 31st, 2008 The REIA of Macomb had it's first birthday.


The air was absolutely electric at The Royalty House, The REIA's new location for The Main Event. There were more vendors, plasma screens, and video cameras than ever before.


Dwan Bent-Twyford shared her expert knowledge on shortsales, not just how to find them, but how to wholesale them after you get the payoff accepted!!! Isn't that an awesome weapon to have in your arsenal in Michigan real estate investing? You bet it is.


The most exciting part of the night was the REIA member of the year awards. There were 3 separate awards given out. The first two were for REIA of Macomb Make It Happen members of the year runner ups. It was actually a tie between 3 people. What does that mean?


We'll the first runner up award went to Tina Puma, who is a very active REIA of Macomb, as well as Wealth In REI member. Tina is finishing up her first deal in Roseville, MI. Believe it or not her first rehab is going to come in around $45,000 in repair cost. her purchase piece was around $25,000. That puts her at a total of $70,000 on a house that sold for $130,000 only two short years ago. She plans on either selling it outright or on lease option.


Great Job Tina, You Are Making It Happen!!!


The next runner up went to a partnership. Raja Gomath and Prakash Patel have purchased 4 properties since becoming members of both The REIA of Macomb & Wealth In REI. I met them a little over a year ago, they promised me that they would do their first deal in 2007. Well their finishing up their 4th in a little more than 12 months!!!


Awesome Year Fellas, You're Both Definitely Making It Happen!!!


Last but certainly not least is The REIA of Macomb Make It Happen Member of the Year for 2007. This award didn't go to a single investor, it went to a family. Ray Barwin is a full time employee with one of the Big 3, he bought a 50 unit apartment building and turned it around in no time. Now he's buying single family homes around his building to help his apartment tenants transition into home ownership.


All of that may warrant being REIA member of the year, but that's nothing. The best part about this man and his family is that they attend all of the REIA of Macomb functions together as a family. From the Make It Happen BBQ to the Christmas Networking Event, The Barwins are always there learning, sharing and networking.


So the award goes out to Minnie, Kristen, Ken, and Ray Barwin, the #1 family in Michigan real estate investing.


If you missed January's REIA, DON'T miss February. We're going to have 10 different experts that you will be able to personally talk to.



Tuesday, January 29, 2008

Wealth In R.E.I. Members Making A Difference In Michigan Foreclosure Investing

The Elite Mastermind Group Proves Synergy Exists Between Metro Detroit Real Estate Investors


As most of you know reading this post know my partner Nathan Mayes and I founded Wealth In REI, a private real estate consulting group in late 2007. Since that time Michigan real estate investing has shown more and more opportunity.

It doesn't take a genius to figure out that the more of something that's available(foreclosures), the less desirable(the price goes down) they become. Right now in metro Detroit there are more houses on the market than there has been in 20 years. So the question is how does the average investor put their real estate investing business on steroids? By becoming a part of a mastermind, that's how.

Here's a promo the Adam J Davis, http://www.adamjdavis.com, vice-president of The REIA of Macomb put together for Wealth In REI.


For those of you who don't receive my regular e-mails about metro Detroit real estate investing and want to start receiving them, enter your information in the blue box on the right side of this blog titled REIA of Macomb newsletter.

make sure not to miss this month's Main Event. Dwan Bent-Twyford, the Queen of Shortsales is flying in from Colorado to help The REIA celebrate it's 1st Birthday!!!

Dylan Tanaka
Very important real estate investing sites
http://www.weoffertoday.com
http://www.prettymihomes.com
http://www.reiaofmacomb.com
http://www.oaklandbusinessforum.com
http://www.dylantanaka.com

Thursday, January 24, 2008

Announcing RedGag Radio!!!


Dylan Tanaka Goes Live With Podcasts



2008 will be a banner year for Michigan real estate investors and entrepreneurs.  Part of my promise to all of you is to keep you highly motivated with this blog.


Look for weekly podcasts and videos from mw all year long.


Here's where we start




Keep your feedback coming, oh yeah...


Make It Happen!!!

Dylan Tanaka

Thursday, January 17, 2008

The Oakland Business Forum is Born!!!

Last night, The Oakland Business Forum got off to a roaring start! Everyone that was there got heavy doses of great information from our keynote speakers, Terry Bean and Charlie Wollborg, contacts to build their businesses and fresh perspective on why it is a great time to be doing business in Michigan.

The Oakland Business Forum was founded with a vision to bring the collective knowledge and shared experience of entrepreneurs, investors and prospective entrepreneurs together for mutual gain.

Each month, The Oakland Business Forum will feature the following:

- a DYNAMIC keynote speaker- the “entrepreneur of honor”
- a local entrepreneur who presents their business to the audience
- “30 seconds to fame” - entrepreneurs and professionals from the audience get to “ask” what they are looking for in their business to take it to the next level - in front of everyone

Our first meeting yesterday was a smashing success! Thank to you all who came out to build your business or to figure out what you can do to get started in business.

A HUGE Part of our “30 Seconds to Fame” portion of each meeting is to videotape each “ask” and broadcast it as far and fast as possible, with the goal of helping the entrepreneur accomplish their goals. Below is the “30 Seconds” to fame portion of last night’s meeting:



If you can help these ambitious entrepreneurs out in any way with what they are looking for to boost their business, than please get in contact with them directly, through the Oakland Business Forum or contact me directly.
Be sure to attend the Oakland Business Forum for our next meeting, on February 19, 2008, where Josh Linkner of ePrize will be our keynote speaker. Josh is one of Michigan’s brightest and fastest growing entrepreneurs and runs one of the fastest growing companies in the United States! Doors open at 6 pm at the Hilton Northfield in Troy, MI.

Dylan Tanaka
http://www.reiaofmacomb.com
http://www.oaklandbusinessforum.com
http://www.prettymihomes.com
http://www.weoffertoday.com

Sunday, December 30, 2007

Insanely Important REIA of Macomb Update...You Must Read This

Here is a recent press release concerning Michigans Premier Real Estate Investor's Association...

How to Wholesale & How to Shortsale Taught By Successful Millionaire Investor Dwan Bent-Twyford at The REIA of Macomb’s Main Event

Warren, MI – on January 31st 2008, The REIA of Macomb, (http://www.reiaofmacomb.com) Michigan’s Premier Real Estate Investors Association’s January Freedom Through Foreclosures Event will take place at the club’s new venue, The Royalty House in Warren, Michigan. Located at 8201 Old 13 Mile in Warren Michigan 48093, near 13 Mile Rd & Van Dyke, the REIA club was forced to move due to uncontrollable membership growth.

To start 2008 off right, The REIA of Macomb has secured their most famous national speaker to date, Dwan Bent-Twyford, for a one night only Freedom Through Foreclosures Event. Michigan real estate investing is filled with more opportunity now than ever, especially with REO’s (bank foreclosures). Start you year off right and get to THE REIA of Macomb’s Main Event.


Dwan Bent-Twyford, The Queen of Short Sales®, is a distinguished author, motivating national speaker, and incredible teacher. She has published several home study courses that will teach you every aspect of the exciting foreclosure world….in detail! In a world dominated by men, this amazing woman has certainly made her mark wholesaling, shortsaling, buying, rehabbing, and successfully selling real estate for over a decade.

Her niche is finding foreclosures with no equity, negotiating with the banks to accept less than what is owed, thus creating a “Short Sale®.” Over the last several years she has developed a hugely successful “Short Sale®” system that has earned her and her students hundreds of thousands of dollars. She wants to share that knowledge with you. Her goal is simple…to teach you how to become a “super investor” using her proven techniques, strategies, and concepts. Don’t miss this exciting lady!

The REIA of Macomb is a non-profit organization open to the public. The REIA’s main goal is for members to learn, teach, and network. It doesn’t matter where you live, you are welcomed with open arms at Macomb County’s Exclusive Real Estate & Success Club.

The REIA of Macomb meet the last Thursday of each month at the Exclusive Royalty House in Warren, Michigan. Located at 8201 Old 13 Mile Rd Warren, MI 48093 it is easily accessible from all major freeways and less than an hour from Detroit Metro Airport .

Doors open at 6:00 p.m. for early networking.

First time attendees are always FREE!

***Seating is extremely limited***

To R.S.V.P. call Dylan Tanaka @ 586-435-7113

or e-mail info@REIAofMacomb.com

For information on future events go to http://www.REIAofMacomb.com





Sunday, December 23, 2007

Wealth In REI Member Makes It Happen


244 Dickinson, An Investors First Major Rehab


REIA of Macomb member Mark Sobolic has burned his ship!!! He's made the commitment to be a full time real estate investor by 2009. As a founding member of Wealth In REI, Mark's decide to put all of his education and his personal network to the test.

Here's the deal...

244 Dickinson
Mt. Clemens, MI 48043
3bed bungalow on a full basement with a 2 1/2 car garage.

Now if that's how this home is marketed, it's not moving in this market. One of the topics that we are exploring in early 2008 in Wealth In REI, is how to market your properties and get a 300% better response than the competition. My partner Nathan Mayes and I are considered to be top marketers in the current real estate climate. By purchasing close to one Michigan Income Property a week, we are forced to be extremely proactive in the marketing of these houses.
If you would like to find out more on how to successfully purchase 50 houses over the next 12 months you need to get to The REIA and inquire about your possible enrollment in Wealth In REI.

Back to Mark's Freedom...

You read the mundane description of his house above, let's look at how this home would describe itself after it's rehabbed.


Hi my name is 244 Dickinson. I'm a classic 50's built bungalow that sets directly across from a tranquil park. As you walk my way you'll notice my fresh taupe exterior paint, air tight vinyl double tilt hung windows, all capped off by my new 40 year dimensional roof. Surrounding my foundation is very natural landscaping accompanied by a perfectly manicured lawn. Off to my right is my 2 1/2 car double doored with new vinyl siding covering it.

My lovely front entrance welcomes you, my gleaming hardwood floors stop you in your tracks, for fear of possibly slipping on the ice-like finish. As you venture in I can brag about my natural fireplace with refinished mantle for your family's pictures. The next doorway brings you to my crown jewel, the modern kitchen. I have a new ceramic floor, light fixtures, and cheery custom paint. That's not all. You'll also notice my new hardwood cabinets, sparkling appliances, that you'll enjoy dining in my breakfast nook.

Moving toward the hall your jaw will drop when you see how large the two bedrooms are. Best of all they're separated by my completed updated full ceramic bathroom. Your family will love growing up in a house with such a modern feel. The largest bedroom is located upstairs, where typical bungalows seem slanted, mine feels like a new build's master suite. This room will become your sanctuary after a long day.

Don't forget that I have a full basement for laundry, storage, or overflow from your big family get togethers. This is not the basements that most Mt. Clemens residents are punished with. It's tall enough for the Pistons to come over and hang out! I'm as dry as you'll find in The Clem thanks to my waterproofing and the addition of a sump pump.

Enough about my basement. I want to leave you with one thought...Imagine watching your kids playing in the snow at the park across the street while sipping hot cocoa at your bistro table out your breakfast nooks window. Please make me yours.


That's how a listing should read about this romantic home.
Stay tuned, pictures and stories of Mark's rehab will follow in the coming weeks. If you are interested in speaking with Mark, you need to come to the REIA of Macomb's Main Event that happens the last Thursday of every month and seek him out.

Make it Happen Mr. Sobolic.

Sunday, December 16, 2007

Dylan Tanaka's Top 5 "Must Read" Sales Books


Make 1000% ROI By Reading This Blog

Okay let's get right to the nitty gritty. We will start from #5 and work down to #1.


The #5 Best Sales Book







The Art Of The Deal
-Donald Trump

Although brash to the point of rudeness no one can Trump The Donald. Mostly a brag-a-thon about his deals in the 80's, the stories are still fascinating. Learning some of Trumps' negotiating techniques will no doubt strengthen your level of influence.


The #4 Best Sales Book







Secrets Of Closing the Sale
-Zig Ziglar


If you read my earlier post CLICK HERE, than I don't need to overwhelm you with how important this book is to your entrepreneurial life. If you haven't head Zig speak before than enjoy



This book has over 100 specific closes and over 700 sales questions are answered. this book is an absolute must-have.


The #3 Best Sales Book









Succeed And Grow Rich Through Persuasion
-Napoleon Hill

In this book Napoleon focuses on how to be more successful in sales. He shares wisdom that has been copied and rehashed by the likes of Tom Hopkins and Tony Robbins. Napoleon started it all.


The #2 Best Sales Book








How To Win Friends And Influence People
-Dale Carnegie

I've been known to throw copies of this book out to the crowd at REIA of Macomb Main Events. I believe that for pure internal, emotional sales and life principles this book is number 1. The only reason it's not my #1 sales book is because #1 is purely about sales, and this book touched a lot on life. Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." Carnegie says you can make someone want to do what you want them to by seeing the situation from the other person's point of view and "arousing in the other person an eager want." You learn how to make people like you, win people over to your way of thinking, and change people without causing offense or arousing resentment. For instance, "let the other person feel that the idea is his or hers," and "talk about your own mistakes before criticizing the other person."

The #1 Best Sales Book









No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners & Make Tons of Money
-Dan S. Kennedy

This book wins the number 1 spot because it is 2007 not 1937. Dan's true No B.S. style is what we as salespeople/entrepreneurs need to hear. His pure savvy within his consulting techniques are second to none. Dan keeps his books rather short but packed with content. This is in no sense a business bible, but as far as sales is concerned in the 2000's and beyond, his principles simply need to be adopted by us. I challenge you to implement a few of Dan's techniques and watch your income multiply.

All of these books can be found at a fraction of their cover price on http://www.amazon.com/ or http://www.ebay.com/. Your only excuse is that another episode of Grey's Anatomy or maybe the Awesome Detroit Lions were on tv. get off your butt and Make it Happen!!!
Dylan Tanaka

Saturday, December 15, 2007

The POWER Of the First Impression




Does Your Card Get Thrown Out, Left In A Suit Pocket, or Put In My Outlook

In a recent *Special Report* focused on the small business owner, offered by a partner of mine Adam J. Davis, he asked a great question "Business or Hobby?". To receive the whole report CLICK HERE. In the report Adam wrote about how to get your small business going in less than 14 days. I want to talk about making sure that you look and act the part of a successful entrepreneur.

Let's start with your look;
The general dress code guidelines for men during business hours, which seems to be 6:00 a.m. to Midnight, are suits in navy blue, charcoal gray, or black. Usually, the darker the suit, the more authority it carries. A two piece suit is acceptable as is a three button single breasted jacket. What matters most is that the suit fits well and it is good quality. The pants should fit comfortably at the waist and a slimmer fit is preferred. There should only be a slight break where the trouser hits the shoe. If your ankles are showing, they are way too short (floods).

Under a suit jacket, long sleeve shirts are a must. The higher the cotton content, the better the shirt will look. Make sure your shirt fits the neck properly and that the sleeve cuff ends just at the wrist. All your business clothes should be professionally cleaned and pressed and ready to go.

Ties that are cheap looking do not give off a good first impression. A pure silk tie makes the most powerful professional impact, has the best finish and feel, and is easiest to tie well. The tie should complement your suit, not match it. No outlandish, flamboyant ties are necessary. The length of the tie should be extended to the center of you belt buckle.

Shoes should be brown or black leather. No other materials or colors are acceptable. Socks should complement the suit, blue, black, gray, or brown. They should either match your shoes or pants.

Men’s jewelry should be kept to a minimum. No visible body piercing or tattoos -if you can help it.

When you meet someone, you may not be aware of this but they are observing your body language, very carefully. Your body language says a lot about yourself, so you need to control negative body movements and encourage positive body movements and habits. Humans naturally send and receive nonverbal communication; they have been doing so since the beginning of time.


The Handshake: your hands should be clean and well manicured, and free of perspiration. You want to allow the interviewer to initiate the handshake, which should match the interviewer in firmness, do not give a firmer handshake than them. Smile at the interviewer and look them in the eyes. It should last between two to five seconds. When departing the interview, the handshake may last longer, smile and lean forward as you shake.

Here are a few things you will want to avoid at an interview:

Clasping your hands behind your head
Adjusting your tie constantly
Slouching in your chair
Pulling your collar away
Picking at your face or outfit
Tight smiles or tension in face
Little eye contact
Wrinkling your eyebrows
Rapidly nodding your head
Any nervous tics
Crossing your ankles - means withholding information
Crossing your legs away from the interviewer- toward is ok Crossing one ankle over the other knee
Crossing your interviewers personal space
Avoid grinning idiotically
Gnawing on one’s lips absentmindedly
“Faking” a cough during a tough question
Folding or crossing your arms
Avoid compulsive jabbing the floor or desk with your foot
Loud, obnoxious laughter


The garbage listed above will ensure a lack of respect for you by others. Meeting people and networking is a large part of my business as founder of The REIA of Macomb and
Wealth In REI. How would it look to members of these clubs if I came to the events and got onstage in jeans and a Detroit Tigers t-shirt. Some guys out there on T.V. especially can do this, after years and years of branding themselves. I was taught at a very young age, because I was 19 years old when I entered the business world and was giving advice to 50 year olds on how to spend their money, that a professional look and attitude will take a lot of "age" out of it.


Thanks to Michigan real estate investing and Metro Detroit's staggering bank owned reo's I have been able to go prematurely gray. It's not that I don't love what I do, it's just that there is a lot going on up there in my mind 19 hours a day. If gray hair isn't in your immediate future than put on a blue suit, nice tie, polished shoes, and go out there and start Making It Happen.

Dylan Tanaka

So You Think Your An Entrepreneur? part 2

More Reasons That You're A Salesperson

As I said in my first column, like it or not we are all salespeople. Our lives are made up of a series of “sales presentations”, otherwise known as presenting ourself in the best light possible. Whether we’re out for a job interview, trying for a raise, or just convincing a seller that you need more concessions – you are making a presentation.

The mental state of the successful entrepreneur must be in-line with the message. If you don’t believe that, try giving a pump up your sales force when you’re depressed – it won’t work! You must be aware of and manage your own mental state and that of your listeners or communication channels will not be open. I don’t have space to elaborate on methods of doing this, but here are a few key hints. First, “AAI” – Act As If. Act the way you want to feel, it’s amazing how this works. Use music to set the mood if necessary, dress the part, and reduce your anxiety by whatever method works for you. Remember that you’re the one in charge, and presentation mastery isn’t about being perfect – it’s about achieving your objective.


As co-founder of The REIA of Macomb, Michigan's Premier Real Estate Investor Association the following paragraph comes from personal experience. Fear of public speaking ranks high on most people’s list of worst fears. You may find you’re unusually nervous, develop poor voice tone or negative body language, and be unable to respond to audience feedback. Controlling your anxiety lets you to focus on your audience and their needs. The basic approach to do this is the asking ourselves a list of “what if?” questions. Another way to overcome our fear is to take ownership of the situation. Rehearse, rehearse, rehearse. Double check your notes, and prepare yourself.

Know Your Audience. Whether it is one person or many that you are presenting to you must do three basic things: Meet their needs, reduce tension, and avoid mistakes. A good knowledge of the listeners will give you a chance to tailor your objectives to meet their needs. This also allows you to reduce the “audience-presenter” tension so they will focus on what you’re saying. With a clear knowledge of your audience’s views you’ll be sensitive to potential “hot buttons”.

Engage your audience whenever possible. Boring listeners leads to missed objectives or total failure. You must be flexible and responsive to your audience. To do this you need to use techniques that will give you audience feedback; you must diagnose the cause of the problem you’re addressing, and finally you must choose the solution to act upon.

When you’re presenting watch for non-verbal behavior such as clock-watching, foot-tapping, and cat-napping. When any of these are present get some feedback with, “Is it too warm in here?” or “Should I pick up the pace?” That breaks the attention or lack of, of the audience and brings them back to your talk. One important thing to remember is that the mind can absorb no more than the seat can endure. Sometimes a simple thing like taking a short stretch break will solve the problem.



..........................(How would you like to feel like this guy?)


If you focus on your objective and make sure that your audience is interested, you will undoubtedly achieve higher success in sales.


Dylan Tanaka
http://www.reiaofmacomb.com/
http://www.oaklandbusinessforum.com/
http://www.successinrei.com/
http://www.weoffertoday.com/
http://www.prettymihomes.com/
http://www.dylantanaka.com/

Sunday, December 9, 2007

The 90/10 Rule




How To Turn $3.00 into $30,000!


The old saying was 20% of people are responsible for 80% of Success. Oh how things have changed. Success in America is out there for the taking. When I say Success it means more than just completing a task and having a positive outcome.


To me Success means;


  • Happiness

  • Achievement


  • Profit (Win-Win)

  • Effort

  • Integrity

  • Awareness

  • Creation

  • Performance


I can keep going but by now you get the picture. At a certain point in my business life I had a moment of clarity. I somehow understood what it took to become successful in Michigan real estate investing & entrepreneurship in general. Here is the secret...


Do what the 10% do that the other 90% won't!

To become truly successful and financially independent you must be able to swim upstream.

That may mean NOT turning on your T.V. and reading and remembering a book.

Maybe it's sending hand-written letters to your business associated that you are going to do more business with in the upcoming year. .
Actually writing down your dreams first, then your goals, and finally the action steps to achieve those goals in a measured timely fashion.
Live outside the box and take the path less traveled every time if it will have a greater outcome.
Start with the end in mind.

Most importantly cut the things (people even) out of your life that stand between you and your perfect vision of your life.


DO NOT Let Anyone Crush Your Dream



Would you like the answer to the wild statement above about "How I Will Turn $3.00 Into $30,000? Here goes...


For my birthday in October my partner Nathan Mayes, his wife, and my girlfriend went on a Western Michigan Wine Tour. See Nathan and I are born 5 days apart so our better halves put the trip together for our birthdays. As we pulled into a charming little city called Dundee, I snuck out of the tasting and headed across Main Street to a used book store.

There is something special about a small town where everyone smiles and greets you like its 1955 in Mayberry, something pure. So I walked into the used book store and the owner immediately asked me what I was looking for. I said business books. Before taking me toward the Business, Finance, & Motivations sections she stopped me at a separate book shelf with some old looking books on it. I would put them at 50-70 years old on average. She then explained to me that this section was for books signed by the authors. She then pulled out a new find that was a study guide for the 1960's focused on helping prospective real estate agents pass their exam! Try to find help like that at B & N.


Here's where I was able to make a projected 10,000% risk-free investment. A red, white, and blue book caught my eye. To my excitement the author was one of my favorites and I certainly had never heard of this title before. I grabbed it in anticipation to see if it was discounted enough to justify buying without knowing anything about it.



$3.00



What I know now I would have paid $3000 for the information that I gained from the book. Are you ready to find out the title???



Secrets Of Closing The Sale

by Zig Ziglar

From the cover:


OVER 100 specific closes, for professional salespeople PLUS over 700 sales questions AND dozens of persuasion procedures to help doctors, ministers, household executives, teachers, parents and FULL TIME REAL ESTATE ENTREPRENEURS effectively sell their ideas and concepts.


Oaky the full time real estate entrepreneurs was added in, but it may as well have been titled Hey Dylan Tanaka Buy Me NOW!!!


From what I can tell the book was written in 1982 in a time before all of the sensational self-help promoters of the 90's to today. Zig Ziglar is the real deal. if you haven't read him before you need to. What this book really does is go through almost 1000 objections that you will hear as an entrepreneur/business owner/real estate investor/salesperson/human being. The funny thing is in our day and age where Palm Pilot's are already a thing of the past, salesmanship 25 years ago is the same as it is today.


My current favorite "close" of the book goes like this;


To help his clients Take Action Now, he had a very unique business card made. If a perspective buyer told Zig, "Yes I know that I need it, I'll call you when I get around to it". At that point Zig would then pull out his business card, on one side was all of Mr Ziglar's professional information, on the backside was this



You see a true salesperson can overcome any objection. Whether it's by agreeing with their concern or drowning them in features, advantages, and benefits.


So I will end this with another question...


Do you have what it takes to be the 10%, or is being in the ordinary 90% majority your destiny?



~Make It Happen~


Dylan Tanaka
http://www.reiaofmacomb.com/
http://www.oaklandbusinessforum.com/
http://www.successinrei.com/
http://www.weoffertoday.com/
http://www.prettymihomes.com/
http://www.dylantanaka.com/


Sunday, December 2, 2007

Dylan Tanaka... The Dragon Slayer?

Hunting For Enormous Fire-Breathing Dragons With Nothing But Small Gang Of Entrepreneurs

I like to think of myself as a Dragon Slayer. I know that this is the first time that you've ever heard this from a non-profit founder who has an affinity for argyle sweaters. Sometimes I equate what we as entrepreneurs do to what 17th century Dragon Slayers did. Every time we create a new business or a new marketing campaign it's like inventing fire. Now I know that fire was discovered before the 1600's just play along.

There are 4 traits that almost all successful entrepreneurs possess:

1. A Feeling
2. A Strategy
3. Trust
4. A Lionheart


Lets break each one down as Webster's Dictionary would;
1. Feeling-to find or pursues one's way. What this means is you believe that you know or can produce a better way to do something. It may be building and designing a car, or it could be how to build a human transporter, like on Star Trek. It's an idea.

2. A Strategy-a plan for obtaining a specific goal. This one is straight forward. After yo have an idea you must have a plan on how to execute it.

3. Trust-confident expectation of something. This one is critical. You must have confidence in your product, service, or idea.

4. A Lionheart-having exceptional courage and bravery. Having the Dragon Slayer designation demands an unrelenting can't-lose attitude. This trait is by far what catapults most entrepreneurs into super-successful business owners. You must have a powerful confidence in yourself. If you don't "seem" to believe in you and your business potential investors or customers, they simply Won't believe in you either. Also to be a leader you simply must have an unwavering poise about yourself.

There are no absolutes in life, so not all ultra-successful entrepreneurs posees all of these traits, but I challenge you to show me a few who don't. The more prosperous Michigan real estate investors that I do business or have coffee with seem to harbor these attributes. I know that The
REIA of Macomb couldn't be the triumphant success that it is, if my partner Nathan Mayes and I didn't deliver these characteristics.

So I ask you when facing an intimidating, razor toothed, fire breathing, dragon do you have what it takes to be a Dragon Slayer???

Sharpen Your Sword,
Dylan Tanaka
http://www.reiaofmacomb.com/
http://www.oaklandbusinessforum.com/
http://www.wealthinrei.com/
http://www.weoffertoday.com/
http://www.prettymichiganhomes.com/